ZIYA SHARI arrives in Saint-Tropez with the opening of its very first pop-up store, at the heart of the summer season. Conceived as a true interlude, this new address reveals a sun-drenched, free-spirited and distinctly feminine universe, where every detail extends the brand’s singular aesthetic. At the crossroads of fashion and lifestyle, the space invites guests into a fully immersive experience of the ZIYA SHARI world.
A Contemporary Fashion House, Between Allure and Refinement
Founded in 2024 by Ziya Shari Empereur, the house embodies a distinctive vision of fashion, where gesture, time and intention are at the heart of the creative process. Designed and crafted in France, the ZIYA SHARI wardrobe is rooted in a culture of detail and craftsmanship, where every line is carefully considered and every fabric selected with precision. At the crossroads of ready-to-wear and couture, the silhouettes express a strong stylistic identity: controlled volumes, structured lines, and a subtle sensuality that reveals itself without ever imposing. Enhanced by hand-finished details, each piece reflects a contemporary elegance that is both confident and instinctive.
Between ready-to-wear, made-to-order pieces and limited editions, the house envisions a wardrobe as an extension of everyday life – from morning to evening, blending freedom of movement, intensity and refinement. A living fashion, designed to accompany women through every moment of their day on the Riviera.
Saint-Tropez, in Perfect Resonance
From the very beginning, ZIYA SHARI has drawn its energy from the light and atmosphere of the French Riviera. Established in the south of France, with an atelier near Monaco, the house is deeply rooted in this singular territory – between sea and natural materials, softness and intensity. The Riviera emerges as a constant source of inspiration: a natural elegance, an instinctive approach to sensuality, a balance between sophistication and simplicity.
In this continuity, Saint-Tropez becomes an obvious choice. More than a destination, it embodies a rhythm, an energy – free, sun-drenched, and intensely alive – in perfect resonance with the brand’s universe.
A Setting, a Signature
Conceived as an extension of its wardrobe, this 45 sqm boutique unveils the full world of ZIYA SHARI. Clean lines, noble materials, and a luminous, neutral palette – the space plays with light and textures to create an atmosphere that is both soft and assertive. Inspired by the Côte d’Azur — between sand, sea and light – and punctuated with golden accents, the space naturally extends the house’s aesthetic.
With this first address in Saint-Tropez, ZIYA SHARI affirms a clear vision: a fashion that goes beyond dressing, to accompany and reveal. A contemporary signature, free and elegant.
Ziya Shari Empereur, a Free and Contemporary Vision of Fashion
Based in Monaco, Ziya Shari Empereur moves between the world’s most exclusive destinations, drawing on a rich spectrum of inspirations. From the Côte d’Azur – her founding muse – to international capitals, she cultivates an instinctive eye for beauty, materials and silhouettes.
Her roots in the south of France, with an atelier located near Monaco, at the heart of a region defined by light, craftsmanship and heritage, deeply shape her creative approach. There, she develops a sensitive vision of fashion, at the crossroads of Mediterranean elegance and contemporary rigor.
Guided by a conscious vision, she imagines through ZIYA SHARI a singular wardrobe where luxury and ethics coexist seamlessly. Each creation reflects a pursuit of balance between creative excellence and commitment, with the ambition of contributing to a more responsible fashion landscape.
Her work is distinguished by meticulous attention to detail, cut and craftsmanship, without ever compromising refinement or quality. Through her collections, Ziya Shari Empereur expresses a confident elegance, designed for a woman who is free, modern and in motion.
Practical Information
ZIYA SHARI Boutique
Address: 17 Boulevard Louis Blanc, 83990 Saint-Tropez, France
Opening Hours: 10:00 AM – 8:00 PM
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